Data categories

Topic/categoryData attributes
Contact detailsName
First name
Address (street/postcode/place of residence/country)
Telephone number (mobile/landline)
Email
Title
Local language
Salutation
Work contact details (company name/address/telephone/email)
Personal details and interestsPreferred Audi partner
Hobbies
Personal preferences (lifestyle/likes)
Date of birth
Family status
Family members
Driving licence category/licence certificate part I
Current dealer
Vehicle identification number (as personal data)
Preferred payment method
Audi event participation (name/event)
Data authorisations/consent under data protection laws
Vehicle interests/functions and settingsVehicle identification number
Order number
Audi code
Configuration details (model code, model year, Audi code, PR no., etc.)
Test drive request
Vehicle operating/technical dataAudi code
Vehicle identification number
Data generated and processed in the vehicle (mileage, location, status message/tank level/battery charge level/remaining range/outside temperature)
Speed measurement (average values)
Workshop data
Service history (e.g. Digital Service Schedule)
Control unit data
Vehicle master data (model, year of manufacture, initial registration)
Vehicle equipment (optional equipment, accessories, PR numbers)
Product catalogue
Navigation data (requires use of location data)
Services used in myAudi
Digital services and other services used (e.g. connect services/FOD)
connect settings based on VIN/order number/licence contract term
Agreement dataCustomer number
Agreement number
Booked connect services
Collection date
If I have a myAudi Account: Online account datamyAudi information (myAudi ID/customer number/customer ID)
connect information (contract status)
Customer/prospect portal
Payment details (credit card number)
SPR ID
If I have a myAudi Account: Use of myAudi app and myAudi portal and servicesUse of myAudi app and portal (including location-specific information)
App and portal usage data (click behaviour, app rating)
Use of services (e.g. Audi Events/get your audi, etc.)
connect services
Use of Audi websites
Use of messages (open/forward)
Cookies
Web tracking information
Order details (date, price, invoice, reminder, credit note, payment details, billing address)
Transaction and interaction dataInformation on purchases of vehicles, Audi Genuine Parts, Audi Genuine Accessories, other products and services
Offer information
Vehicle residual values (current and predecessor)
Interaction with Customer Service/Audi partner (dealer ID)
Warranty information
Market research studies
Vehicle delivery dates
Campaign history and resonance (customer loyalty programmes)
Customer loyalty programmes
Consultation information received
Contact times
Contact type
Service history
Event participation
Enquiries and complaint history
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The specified fuel consumption and emission data have been determined according to the measurement procedures prescribed by law. Since 1st September 2017, certain new vehicles are already being type-approved according to the Worldwide Harmonized Light Vehicles Test Procedure (WLTP), a more realistic test procedure for measuring fuel consumption and CO2 emissions. On September 1st 2018, the New European Driving Cycle (NEDC) was replaced by the WLTP in stages. Owing to the more realistic test conditions, the fuel consumption and CO2 emissions measured according to the WLTP will, in many cases, be higher than those measured according to the NEDC. Therefore, the usage of CO2 emission values measured according to WLTP for vehicle taxation from 1st September 2018 on can cause changes in this regard as well. For further information on the differences between the WLTP and NEDC, please visit www.audi.de/wltp or www.audi.ie/ie/web/en/models/layer/wltp-lp/layer/nefz-wltp.html

We are currently still required by law to state the NEDC figures. In the case of new vehicles which have been type-approved according to the WLTP, the NEDC figures are derived from the WLTP data. It is possible to specify the WLTP figures voluntarily in addition until such times as this is required by law. In cases where the NEDC figures are specified as value ranges, these do not refer to a particular individual vehicle and do not constitute part of the sales offering. They are intended exclusively as a means of comparison between different vehicle types. Additional equipment and accessories (e.g. add-on parts, different tyre formats, etc.) may change the relevant vehicle parameters, such as weight, rolling resistance and aerodynamics, and, in conjunction with weather and traffic conditions and individual driving style, may affect fuel consumption, electrical power consumption, CO2 emissions and the performance figures for the vehicle. Further information on official fuel consumption figures and the official specific CO₂ emissions of new passenger cars can be found in the guide “Information on the fuel consumption, CO₂ emissions and electricity consumption of new cars”, which is available free of charge at all sales dealerships and from DAT Deutsche Automobil Treuhand GmbH, Hellmuth-Hirth-Strasse 1, 73760 Ostfildern-Scharnhausen, Germany (www.dat.de).