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It has a confident road stance – powerful, distinctive and full of character: The A1 is both the premium option and the athlete in its class. The pronounced encompassing shoulder line, the color-contrasted roof arch and the unusually sharply sloping C-pillars give the three-door an unmistakable silhouette.
The dimensions also document the dynamic lines: 3.95 meters (12.96 feet) long, the latest model from Audi is an impressive 1.74 meters (5.71 feet) wide but only 1.42 meters (4.66 feet) tall. The wheelbase measures 2.47 meters (8.10 feet); the overhangs are correspondingly short.
The front end bears an unmistakable family resemblance, but features unique accents and innovations in the details. The single-frame grille, for example, is harmoniously integrated into the front end and with its angled top corners represents a new evolutionary stage.
The three-dimensionally styled headlights also have their own special look. The A1 looks determined and concentrated to the road. A strongly curved wing structures the interior of the headlights. As with every Audi, the daytime running lights are standard. With the optional xenon plus units, the daytime running lights are implemented using LEDs and a light guide. They appear as a homogenous strip that traces the wing.
The most striking impression when viewed from the side is the straight, slightly upward course of the lines, which visually stretch and accelerate the A1. The upper edge of the hood extends below the side windows to the rear end. Another Audi feature is the sportily flowing roof arch, which is optionally available in one of four contrasting colors. The arch flows into a C-pillar that is flatter than on a coupe, giving the rear end a dynamic outline that is further emphasized by the roof spoiler.
When viewed from the rear, an encompassing luggage compartment hatch emphasizes the width – an exclusive feature new to the compact class. The hatch is distinctively shaped. The wedge-shaped single-piece tail lights also underline wideness and are plastically integrated into the design. In combination with xenon plus, the tail lights use LED technology.